The overall summary of this article is that 2014 will take all of the changes we have seen in 2013 (Panda, Penguin, Hummingbird) and take them to the next level.
A few key points to take away from this awesome article.
- Content marketing, Content Marketing, Content Marketing
- 2014 will be all about mobile SEO
- Being on a single social network isn’t enough, the top B2B marketers are on at least 7 networks
- Invest in Google+, there is no doubt that Google is taking all of the +1′s into account in their rankings
- Guest blogging is a very effective tactic